Website Design
and Development


Dynamic Website Development

Creating a successful website requires the marriage of a solid technical infrastructure with clean visual appeal. Traditional website development used to follow a five-year cycle, requiring a significant capital investment to catch up to the competition. Currently, best practices demand a dynamic, data-driven design approach which improves conversion rates and ease-of-use.

Planning and implementation of website infrastructure ensures that pages load rapidly, an essential aspect of SEO and audience engagement. Your website should provide pleasing  aesthetics and relevant content, supported by outstanding design for user experience (UX) and user interface (UI). Improved UX and UI are vital aspects of CRO.

Dynamic website development includes the implementation of extensive user testing, informing design changes for specific customer personas. Learn more about where and how site visitors convert into sales through A/B testing, creating CRO improvements.

Websites also need to maintain relevance on mobile platforms, a preferred method of browsing which becomes more popular annually. Sites which don’t work well on mobile platforms tend to be punished by SEO algorithms.

Client Review

"With our firm's digital marketing, the main objective was to find and fix most of the foundational areas and that every strategy would focus on increasing traffic and conversions. Analyses and research yielded insights and recommendations. From those came the tactical changes in the areas of: On-Page SEO, Technical SEO, CRO, Local SEO, SEO/SEM optimizations, experimenting with different SEM campaigns, along with content creation. 145.57% Growth in overall traffic. 120.85% Growth in overall conversions."

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Fifth & Bull is a full-service digital marketing agency with demonstrated success against ferocious competition in Canada and the United States.

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